Week 5 Written Assignment – Kraft Foods Case Analysis (Due Week 6)
Please read the case study: – Kraft Foods, Inc.: Will the Spinoff of its North American Grocery Business Lead to Increased Shareholder Wealth? (Case 21) and solve the questions from this strategic scenario:
You have been hired by Kraft Foods as a consultant to analyze the current strategic position of the operation. Your contract stipulates that you must provide appropriate recommendations that pertain to the marketplace growth, operations, and decisive strategy against imports. Your firm has been empowered to furnish critical information and data to the corporate decision process.
The following questions need to be addressed as a result of your study: