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Week-9-Discussion-Trending-Now-marketing-homework-help

Week 9 Discussion Attachment

“Trending Now” Watch the video below and then respond to the questions that follow:

Click here for full screen viewability in a new window.

Go to Google Trends at google.com/trends and search for one of your favorite brands as well as two or three of its competitors.

  • Analyze the trends that you observed with each company. To what could you attribute the increases or decreases in each company’s trend(s)?
  • What recommendations would you give to the brand managers of your favorite brand to increase the trend line for the future?
 
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