Deliverable Length: Entire business plan (15–20 pages)
Course Objectives:
Assignment:
Please submit your assignment.
You will be graded on the following:
Grading Criteria For Final Deliverable |
||
Standard |
Percentage |
|
Follow APA guidelines. Properly cite all outside sources, including demographic information. |
10% |
|
Overall organization and readability. |
10% |
|
Finished product demonstrates improvements and modifications on original submittals based on instructor or classmate comments. |
5% |
|
Develop and clearly articulate your hospitality concept, and describe the product/experience. Provide documentation that the concept is on trend. |
10% |
|
Include a description of ownership structure/type of business (single unit, franchise, etc.). |
10% |
|
Identification of any required licenses. |
5% |
|
Marketing plan. |
10% |
|
Complete SWOT. |
10% |
|
Competitive analysis. |
10% |
|
Organizational chart and human resources plan. |
5% |
|
Profit and Loss Pro Forma. |
5% |
|
Service plan (service standards, staffing, opening/closing checklists). |
10% |
|
Total |
100% |
Use credible academic and professional sources to support your response. All references should be documented in APA format.
WhatsApp us