Common Assignment [Supermarket Observations] Step #3 (about 700 word)

you will observe and compare two local food markets Harris Teeter and H Mart ( it should look like I visit both stores, therefore see all location and stores details and picture in google map and if you need more picture please tell me)

we need to use jest these two locations:

I want you to write about Harris Teeter in this locations https://www.google.com/maps/place/Harris+Teeter/@3… 2675 Avenir Place, Merrifield, VA 22180

and

I want you to write about H Mart in this locations https://www.google.com/maps/place/H+Mart+Falls+Chu… 8103 Lee Hwy, Falls Church, VA 22042

please see the photo in Google Map. like you visit Harris Teeter and H Mart stores

Purpose

This activity is Step 3 in our semester-long “doing sociology” common assignment. In this step you will go out into the community to identify how globalization shapes social life in our area. You will observe and compare two local food markets (or grocery stores) and write clear, detailed descriptions of what you see. Your goal for this activity is to use a sociological research method, ethnography, to systematically observe the similarities and differences in these local grocery stores, their physical layout, the products they sell, and the clientele they serve. The material you gather in this activity will form a major part of your final paper.

Description
Compare a mainstream grocery store Harris Teeter, with an international food market H Mart. A number of approved international food markets are shown on this Google Map. Links to an external site.Links to an external site.

Procedures
This project requires that you make site visits to several locations. You will spend at least 45 minutes at each location making observations.

Step #1: Before you begin your field observations, spend some time thinking about how grocery stores are designed and organized. Refer to the demographic information you collected in step #2 (be sure observe supermarkets corresponding to the zip codes you analyzed in step #2). Use Google or Yelp to collect one or two reviews of your selected supermarkets to get some understanding of broader community impressions of the supermarket. Use this information to make predictions regarding what you will find during your visit.

Step #2: Next, it’s time to visit the markets. Spend at least 45 minutes observing at each location. As you observe, be on the lookout for similarities and differences between the two markets.

Use the following list of questions to guide your observations:

• Make note of the time and date of your observation, along with the location.
• Before entering the store, take note of the community surroundings. Is the supermarket located in a relatively newly developed commercial district, or is it in an older, more established shopping plaza.
• Once inside, describe the overall store layout (lighting, advertisements, decorations, background music).
• What kind of products are being sold? Where did these products come from? For example – are there fresh vegetables and fruits? If so, where was this produce grown (if origin is not indicated, ask a store employee)?
• What can you tell based on the type of products that are being sold about the customer base of the supermarket? Also consider the people you see in the store (shoppers & clerks).

Once you leave the store, immediately sit down to write out field notes describing in as much detail as possible what you just observed.

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