Purpose of Assignment

A strategic management plan addresses four different management functions: environmental scanning, strategy formulation, strategy implementation, evaluation and control. This assignment is integrated to generate a strategic management plan. The purpose of the

A Strategic Management Plan addresses four different management functions: Environmental Scanning, Strategy Formulation, Strategy Implementation, Evaluation and Control.

The Assignments, (Part 1, Part 2, and Part 3) are integrated to generate a Strategic Management Plan.

PART 1

Write a 1,050-word report in which you select a company you are familiar with, and do the following:

• Evaluate the internal and external environments of your selected company using an environmental scan.
• Analyze the competitive advantage of your selected company.
• Evaluate the strategies your selected company uses to create value and gain competitive advantage.
• Examine the measurement guidelines your selected company uses to verify its strategic effectiveness.
• Evaluate the effectiveness of the measurement guidelines your selected company uses.

PART 2

Write a 1,050-word report on the company you selected in part 1, following up, and address the following:

• Establish Long-term Goals and Objectives
  • Strategy Formulation.
  • Indicate the markets that the company will pursue.
  • Specify the unique value the company will offer in the selected markets.
  • Discuss the resources and capabilities that are required.
  • Analyze how the company will capture value and sustain competitive advantage over time.

• Business Management Strategy
  • Consider Cost and Differentiation Advantages.
  • Describe the Corporate Strategy.
  • Investigate Vertical Integration.
  • Describe Strategic Alliances.
  • Detail the Company Competitive Advantage.
  • Generate an Organizational Chart of the company you selected.

PART 3

Write a 1,050-word report on the company you selected in PART 1 and 2, following up and address the following:

• Strategy Implementation
  • Discuss International Strategy.
  • Discuss Strategic Implementation.
  • Explain the influence of Governance and Ethics.
  • Discuss the Company Social Value.
  • Discuss Innovation and Diversification.
  • Discuss Legal limitations.

• Evaluation and Control
  • Explain Strategic Metrics.
  • Discuss Key Financial Ratios.

Cite at least 3 scholarly references for each part of the assignment (same resources can be used in multiple parts).

Format your paper consistent with APA guidelines.

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