Part One: The Literature Review
1. Select a business dilemma or management question. To get the most out of this class, select a dilemma/question that is relevant to your current or desired job.
Ex: Social media is quite prevalent in today’s society. Many organizations want to tap into the power of social media for marketing purposes. What is the most effective way to do that…. Hmmm maybe I should do some research…
2. Google searches are fine for every day questions, but how do you know the information you find it legitimate. Contrary to popular belief, just because something is posted online, doesn’t mean it is accurate. With that in mind, consult your local library or our online journal resources for peer reviewed books and journal articles to help answer your question. Schiller library resources are located under the “Additional Resources†link on the course menu. You may find common themes in your initial search that will lead to a deeper search of like items and/or secondary resources.
3. Evaluate the value of each of the sources you selected.
4. In the real world, sometimes you will be able to stop at this stage because you will have found your answers. Other times you may have to do your own research. For this assignment and for this class, we are going to assume additional research is necessary.
For this part of the assignment please do the following:
Part Two: Management Question/Research Question
In the first part of this assignment you identified a work place problem and located peer reviewed literature to conduct a literature review. Now you are going to turn your work place problem into a management question/research question. You will use this research question as the basis for your research during the next four weeks. You need to have an audience for your question because you will have to write and deploy a survey next week. If you are not currently employed or do not think you can come up with an audience for your area of research, please e-mail me ASAP. I will help you brainstorm ideas on where to find your survey audience.
Let’s say the dilemma you used for your literature review was about the causes or impact of declining employer morale. Your question might be “How can we improve employee moral” or “Will improving employee morale increase our productivity?” You get the idea.
Since this is a four week course, you do not want to tackle a topic that requires a six month observation period. So if your question is about employee morale, don’t expect to solve the problem with your research, you might be looking to find out your team’s thoughts on the impact of the current culture or how they feel some of the literature best practices might fare in your work place.
For this part of the assignment you need to:
In total you should have a 5-6 page paper that:
All papers need to be in APA format, which includes a cover page and references as a separate document not included in the 5-6 page requirement.
The grading rubric for written assignments is located under the “Grading Expectations†link on the course menu.
Helpful Links for this Assignment:
http://guides.library.ucsc.edu/write-a-literature-review
http://writingcenter.unc.edu/handouts/literature-reviews/
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