Learning Activity #1

Using the organization you work for or any other organization of your choice and applying the PESTEL analysis, describe in no more than two paragraphs one external trend that has had a major impact on the organization’s perfomance within the past 5 years. Respond to no more than 2 of your colleagues in this thread.

Learning Activity #2

Perfom a 5 Forces analysis of the organization above and describe your results in about two paragraphs. How attractive is this industry? Using a scale of 1-5, 5 being very attactive, assign an attractiveness index to your industry. Respond to no more than 2 of your colleagues in this thread.