MKT350-1304A-01 Marketing Research Practices
March 8, 2021
Interval Data
March 8, 2021

Introductory to Business

Pick any business

 

 

Part 1: Essay Style, 800 words

 

Comment on at least THREE of the issues listed below:

 

  • The founders of the corporation and whether they would be classed as Entrepreneurs

  • How the business is structured

  • The leadership style

  • The management decision making approach

  • The impact of technology on the company

  • Any Corporate Social Responsibility activities

  • The marketing approach

    Part 2:

 

  • Comment on what impact economic cycles have had on the corporation.

    Part 3:

 

  • Comment on whether the Pension Fund you would be joining if you are given the position should consider investing in the corporation you have analyzed.

 

 
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