Select a Fortune 500 company and research their Integrated Marketing Communications (IMC) tactics
June 22, 2021
what ways do Lever-Duffy and McDonald (2011) say the web can enhance communication in the classroom?
June 22, 2021

Class presentation

Class Presentation and Class Presentation Discussion Students will be responsible for presenting to the class at least one assigned reading during the semester. This will be done through a PowerPoint presentation and a threaded discussion board. Students should evaluate the assigned reading based on the nine universal intellectual standards as outlined in The Miniature Guide to Critical Thinking: Concepts and Tools (Paul & Elder, 2009) [available in the Start Here]: clarity, accuracy, precision, relevance, depth, breadth, logic, significance, and fairness. Below is a template for analyzing the reading (Paul & Elder, 2009:11): 1) The main purpose of the article/reading is __________.

2) The key question the author is addressing is __________. 3) The most important information in this article/reading is __________. 4) The main inferences/conclusions in this article/reading are __________. 5) The key concepts we need to understand in this article/reading are __________. 6) The main assumption(s) underlying the author’s thinking is (are) __________. 3 a. If we take this line of reasoning seriously, the implications are __________. b. If we fail to take this line of reasoning seriously, the implications are __________. 7) The main point(s) of view presented in this article is (are) __________. Student presentations should encourage dialogue among other students, and collaboration with peers on arriving at answers to these questions, emphasizing the core values of community and respect, learning how to appreciate diverse viewpoints both in and outside of the classroom community.

(I will upload the reading shortly)

 
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