Assignment 4: Analysis of Direct Costs
February 25, 2021
Michael Vick has written a self improvement book that has the following cost characteristics: Selling Price $16.00 per book Variable cost per unit: …
February 25, 2021

300 words

Choose one of the Action Tips in Chapter 4 of the textbook, and discuss it with examples

Action Tip 3—Avoid Unnecessary Call Screening

 

The amount of call screening reveals certain attitudes toward phone use. Screening means having someone answer for you, acting as your gatekeeper. The more gatekeepers, the more likely messages will get distorted. Ideally, people should be encouraged to answer their own telephone unless busy in a face-to-face conversation with a customer. Routine screening of calls by a secretary or receptionist often creates caller resentment. The constant use of “May I say who is calling?” is recognized as a dodge—an opportunity for the person to decide if he or she wants to talk or not. Customers get annoyed when there are too many gatekeepers. On the flip side, giving customers your direct line—and actually answering it—can speak volumes about your openness and willingness to serve.

 
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